As consumer shopping behavior continues to evolve, so does what we learn from it. How to collect and leverage zero-party data to improve an automotive dealership's customer experience and marketing success is one of those findings. Know what 3 Birds already knows - and ask us how we can help.
Review building should be practical, timely, and effective for a range of different reviewer types and customer happiness. In fact, building reviews from your first-party data should be part of your lifecycle messaging and not an afterthought. Here's how.
While your automotive dealership has options when it comes to digital marketing, email marketing can't be ignored as the leading distribution channel by which to deliver content and increase ROI. Here's why.