As consumer shopping behavior continues to evolve, so does what we learn from it. How to collect and leverage zero-party data to improve an automotive dealership's customer experience and marketing success is one of those findings. Know what 3 Birds already knows - and ask us how we can help.

Intent data drives sales growth and increases ROI with insight into a consumer's purchase intent. This allows your dealership to identify where they are in buying journey and inform highly personalized and dynamic responses.

Build transparent customer relationships & recoup revenue previously lost to 3rd parties. Discover best practices, how to collect it, and CDP technology to streamline your process.

4th in our Path of Technology series, we explore the 5 various data milestones currently utilized in automotive retail sales. In this series, we tackle the truth about data points.

Dealerships are running low on used car stock. Positive customer equity can help. Behavioral data and predictive models can bring in returning customers, new used car stock, and more profit.