In follow up to her latest Feedback from the Field article, Anissa Collins takes a look at how consumer behavior has changed as we begin to emerge on the other side of the pandemic pause, with more reactions directly from her dealers' perspective.
Communication during crisis is key. COVID-19 puts that (and us!) to the test. Ensure your strategy includes appropriate messaging that connects your customers to your brand with sales, service and retention in mind.
The 3 Birds’ team flew west for the winter to kick off Valentine’s Day showing our dealers and partners some love at the NADA Show 2020 in Las Vegas. Check out a few highlights from the view from our booth.